About PRAKROOTS Organic

Home
About

CONCEPT OF PRAKROOTS

Navkar Enterprises started its operation in the year 1981 with its very first Guar Gum Powder plant in Jodhpur, Rajasthan, India. Gradually through time, we have expanded to 3 manufacturing units spread across aggregate area of 12000 Sqmt with a total capacity of 1200 MT/ month. Over the years, we have diversified our businesses. In the years, we broadened our range by entering into manufacturing of Pulses, and Spices with the latest technology and upto date machinary. Further branching out, we have entered into Organic Sector with the brand “PRAKROOTS” under the umbrella of NAVKAR GROUP OF INDUSTRIES, taking advantage of our long experience of 40 years in Agriculture Commodities.

PRAKROOTS was built on the idea of creating an efficient bridge between small farmers in India and buyers across the world seeking high-quality organic & natural produce. We adopted an integrated approach from farm to sale to make the process as efficient, transparent and fair as possible. Our goal is to stay ahead of the curve through constant innovation; by forecasting customer demands and investing in the best infrastructure possible.

It is well said that the strength of a Brand and its brand width and value is identified by what their buyers/ consumers say about it and its reach. Navkar Enterprises, Our Products taste and its brand PRAKROOTS is a well know brand among organic consumers and organic industry, though we have never put a system to asses our ranking in the market but our consumers rate us as one of the trusted, valued and growing brand in the Industry. Apart from selling in Bulk to almost 100+ Organic Buyers in India and abroad our retail products are presently available in retail stores which is growing day by day and have plans to go worldwide with USA, Australia, Canada, Malaysia, UAE, Singapore, Mauritius etc in mind.

We have certified organic processing units, to process bulk requirement of herbs & spices of B2B market. At PRAKROOTS, all the cleaning & processing is been done with as per quality standards of organic processed food. We offer 360° solutions for Indian spices and Herbs across every available packaging format. We have incorporated with number of organisations and farming societies from where we collect sort, clean and then grade the material under the strong surveillance of qualified workers.

PRAKROOTS Timeline

1981

Began with Guar Gum Manufacturing

2005

Expanded with Pulses And Grains Processing

2012

Entered into organic segment with Guar Gum and Pulses

2020

Launched PRAKROOTS , entered exclusively into Organic with 150+ certified products.

OUR MISSION

Community development by means of Organic and Sustainable Farming. Standardization of organic farming and Organic products which will help the Organic producers of the country to market their produce in the growing Domestic & International Organic food markets. On the other hand keeping in mind the global needs of programmes Organic Products in today’s hectic & stressful life, the company also conducts informative on sustainable agriculture, good farming practice &post harvest management techniques for farmers at its Organic Project locations, which in turn also educates the farmers regarding their work.

OUR VISION

We believe in a three dimensional approach:

Farmer Oriented: As a winning volunteer of GAP (Good Agricultural Practices), we educate our farmers’ societies in implementing best pre/post harvesting and storage practices so as to meet international standard and to be compliant with global food norms & stringent quality specifications. We believe in fair pay for the real owners of this nature, who are the farmers. Thereby we ensure a complete upliftment of their community and set a high standard of living for them.

Customer Oriented: This approach helps us to give maximum monetary as well as quality benefits for the end-users. We ensure this by sourcing the products directly from the farms which are monitored by us.

Environmental Oriented: The fundamental guidance we give for our farming community is to go with natural farming without harming the environment, as well as going back to the traditional way of cultivation. We always give stress for making the soil “more fertile” and “more productive”. Considering the fact that soil is enriched with millions of organisms, we follow a conservative approach in dealing with the nourishment of the soil.

WHAT MAKES US BETTER?

100% Natural & Non GMO Protein – All our products are 100% plant obtained (Non GMO) processed with 100% automation to get the highest quality in terms of hygiene and safety.
Accreditation and Certification – We are the only SGS Certified Organic processor in the world. We also possess all feed safety and quality management certificates like GMP+FSA, HACCP, APEDA, NPOP etc.
Complete-In-House production – We buy Organic Crop directly from farmers or grow our own in our farms and produce all Organic products in same premises. We have world class manufacturing facility with latest Sortex Machinary of Buhler.
Diversified Product Portfolio – We have a range of Organic products in which strengthen our diversity. So we can provide most competitive price yet with best quality.
Strategic Location – Our manufacturing Facilities are located within close proximity to Mundra Port.
Quality Checks – Very start from Organic purchasing, pre cleaning, grading of crop to the packing of finished products, our QA/QC teams have regular checks & analysis of materials.
Strong R&D Lab – Our plants are equipped with latest Lab equipments for regular analyses & R&D. We have also long term contracts with renowned ‘Research Institutions’ for innovation and research purpose.